Netflix tests payment system that bypasses iTunes billing on iOS
First reported by TechCrunch, Netflix is testing a new iTunes payment method in 33 countries that would eliminate iTunes as the middle man. For reference, iTunes gets 30% of all subscription revenues from folks that sign up through iTunes billing for the first year, and then 15% after that. Customers in these markets scattered across Asia, Europe, and Latin America will no longer be able to pay using iTunes as of September 30. By testing this new payment method, Netflix hopes to recuperate the cut it pays to iTunes by directing customers to subscribe on its mobile site before being...
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